GMCR Could Face Challenge from Wal-Mart

[Stocks-to-Watch]

It looks like activist investor David Einhorn was right about at least one thing when it comes to Green Mountain Coffee Roasters (GMCR): the maker of single-serve coffee machines and cups looks likely to get some new competition.

Wal-Mart (WMT) will start selling a new single-serve coffee brewer as soon as this spring, and it could be cheaper than Green Mountain’s, the Wall Street Journal reported.

Green Mountain fell 3.4% today.



Original Article Source by Barrons.com