I'm not confident that the price of coffee will continue upward. In the long run, there are a lot of stumbeling blocks to a higher price, such as:
(1) Coffee is a very thirsty crop that requires a lot of water. Producers will shy away form growing this crop as water becomes more scarce.
(2) Produces are typicall small, out of a total coffee retail market of $70 billions, producers only get $6M because of the lack of negotiating power they possess; thus, producers are at the mercy of their customers.
(3) Tea is rising as a significant competitor against coffee.
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